Business Mentoring

To help women transform their passion into a profitable and strategic venture. This service is aimed at women entrepreneurs who want to structure their businesses solidly, with a comprehensive business plan and an effective marketing strategy. During the consulting sessions, we will cover all the essential aspects for the success of your venture.
 
Content:
Entrepreneurial Mindset
Definition and Importance: The entrepreneurial mindset is the foundation for any successful business. We will work on cultivating a positive and resilient mindset.
Business Assessment
Initial Diagnosis: We will evaluate the current state of your business, identifying strengths and areas that need improvement.
Competency Matrix
Identification of Competencies: We will assess your skills and those of your team, creating a matrix that shows where investment in development and training is needed.
Market and Competitor Analysis
SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats: We will conduct a comprehensive SWOT analysis to identify where your business can shine and where improvements are needed.
Competitor Analysis: We will study your main competitors, their strengths and weaknesses, to help you position your business distinctly.
Market and Niche Strategy
Definition of Market, Niche, and Sub-niche.
Portfolio (Products/Services)
Portfolio Development: We will assist in defining and structuring your portfolio of products and services, aligning them with market needs.
Pricing and Sales Strategy
Pricing Definition: We will analyze market pricing, production costs, and perceived value to define the best pricing strategy.
Sales Strategies: Development of sales tactics to help maximize revenue and achieve business goals.
Sales Strategy:
Definition of Sales Channels.
Definition of Sales Process.
Target Audience and Persona
Persona Definition: We will identify your ideal persona and the characteristics of the target audience to guide your marketing strategies.
Business Goals
Establishment of Goals: We will define clear, measurable, and achievable goals for your business.
Financial Plan
Development of the Financial Plan: Creation of a financial plan that includes budgets, revenue projections, expenses, and cash flow analysis.
 
Includes: 5 sessions